This is a theme that Mann has explored in many subsequent projects, forcing his audiences to question the necessity of surveillance, and weigh its negative aspects (diminished privacy, dehumanization) against questionable benefits (heightened safety, protection from crime). Mann was doing more than just broadcasting images - he was engaging in a practice that he called "self-surveillance". By turning the camera on himself, he lived out experiences that interrogated notions of what privacy is, and how privacy actually functions in today's interconnected society.
While exploring the implications of living his life online, Mann also used the WearComp experiment to explore the tensions between watcher and watched, by covertly reversing these roles or "shooting back". In his Web cast documentary project, ShootingBack, Mann would enter an area under surveillance (like a gas station or pizza parlour) wearing his EyeTap (a pair of sunglasses equipped with a hidden camera, allowing one of Mann's eyes to function as a digital recording device) and shoot the public camera filming him. Often, he would openly question the business' right to film him without his permission - an objection that most employees would field by deferring to some higher authority, like a manager. When Mann would respond by pulling out his own handheld video camera (though he'd already been filming the scene covertly), those same employees would often express distress at being filmed themselves - sometimes to the point of violence.
In his book, Mann explains that he was engaging in sousveillance: a term he has coined to describe the practice (or perhaps defence) of observing the official observer - "watching the watcher" - and thus inverting the surveillance relationship. Mann describes the overall situation in which both he and the system surveyed each other simultaneously as coteveillance (from the French a cote, or beside) - a dynamic somewhat akin to what happens in a small town or household, wherein everyone watches everyone else (or "shoots sideways"), and social protocols are established via a form of consensus.
Mann's thwarted attempts to observe the observer show us that the surveillance relationship is unbalanced. Most rights of observation rest in the hands of the state or corporation, and few remain in the hands of the individual. In his book, Mann encourages citizens to engage in acts of shooting back, in order to "use the machine against itself, to turn the tables". When more and more people adopt the role of the observer (and the technology that allows them to do so), the power of observation is distributed and decentralized - a process that he calls diffusion.
This was one of Mann's many experiments with "maybe" cameras -extremely obvious devices that may or may not contain functional cameras, creating uncertainty in others about whether or not they are being watched. Regarding the potential effectiveness of "maybe" cameras, Mann puts it this way in his book: "Is the camera on the computer I'm wearing actually broadcasting? Well, do you feel lucky? That someone -anyone -might be equipped with a hidden WebCam would, I believe, be a strong disincentive for those tempted to abuse authority."
This is reminiscent of the 19th century panopticon prison designed by Jeremy Bentham and discussed at length by Michael Foucault (in Discipline and Punish, 1975), in which prisoners are isolated but permanently visible to unseen prison guards. Thus, constant observation is assumed; prisoners are never sure when or even if they are being watched, and fear encourages them to be on their best behaviour. Mann notes that Foucault's analysis of the panopticon's gradual extension beyond the prison's walls into mainstream society (evidenced by secret police, hidden cameras, dossiers and data banks) basically chronicles the emergence of today's surveillance society. Somehow, even while we know we are being observed constantly, we accept it because we believe it serves our own good. In Mann's view, this makes us settle for a sort of "pseudo-privacy" - we know the cameras are filming, but we don't ask to see the images. If we ignore the products of surveillance, we can more easily pretend that it is not a problem.
Standing naked, without the material means to distinguish oneself as anything more than a human body, is not a pleasant experience for some. In our minds, we are more than just human bodies - we are human beings. Steve Mann invites us to recognise that being constantly observed and superficially categorised (via video cameras, automatic face recognition, iris scans) has the effect of reducing us to mere bodies randomly captured on videotape, customers rather than people, numbers rather than personalities. By accepting complicity in the surveillance system, we permit our own subjugation to machines and the corporate bodies that deem them necessary for our protection, our own good. The question that Steve Mann asks in all of his projects is: What, or who, are we protecting ourselves from? And is the protection we gain worth the privacy we give up?
Sue Bowness is a Toronto-based Web designer and freelance writer whose contributions have appeared in THIS Magazine, Shift, and Saturday Night. Her work can be perused online at www.codeword.ca.